
More time for what matters with Cleaning Textiles Service
Cleaners often spend a big part of their day on tasks other than cleaning. Lindström’s new service is designed to change that, helping cleaning and facility management companies operate more efficiently, improve customer satisfaction and gear for growth.
Lindström’s new Cleaning Textiles Service extends our textile expertise into a new area. As with all its services, the core idea remains the same: taking care of the textiles so that customers can focus on what matters most.
“We help cleaning and facility management companies focus on their core business, run their operations more smoothly and, ultimately, deliver better cleaning results,” says Kaspars Grava, Service Owner at Lindström.

Taking care of textiles so companies can focus on cleaning
The cleaning and facility management industry is shifting towards outsourcing as companies look to cut costs and increase efficiency, explains Hazal Kilickap, Service Designer at Lindström.
Our research and customer interviews showed that cleaners can spend more time on other things than actual cleaning. Time goes to things like washing textiles and handling tasks outside their core job.
Hazal Kilickap, Service Designer at Lindström.
Lindström’s Cleaning Textiles Service offers a simple solution to this problem by renting high-quality cleaning textiles, taking care of their washing and properly discarding them at the end of their life cycle.
There are plenty of benefits to outsourcing textile management. Cleaners or managers no longer need to wash the textiles or source new products, freeing them to focus on more productive tasks. In addition, with no need for in-house laundry facilities, companies can save on equipment costs and maintenance.
“Our water-efficient industrial laundries also ensure high hygiene standards that are hard to match in on-site laundries,” adds Kilickap.
The service also offers greater flexibility. Companies can scale up quickly when taking on new customers without investing in new textiles or machines.
“Our service offers a clear competitive edge. Companies can move faster in their expansion,” Grava notes.

Better cleaning, happier customers
Listening to customers and their needs led to the development of the new service, explains Kadrian Jaagund-Ratasepp, Senior Vice President, Marketing, Sales and Customer Engagement.
New service ideas are always inspired by customer meetings. Our people have open eyes, ears and minds to our customers’ business strategies and challenges. We turn their needs into scalable solutions, just like this one.
Kadrian Jaagund-Ratasepp, Senior Vice President, Marketing, Sales and Customer Engagement.
The Cleaning Textile Service was developed in close collaboration with customers. Lindström’s team conducted in-depth interviews, delved into the market needs and ran tests with a handful of customers to identify pain points and discover best solutions.
Kilickap says the results from pilot customers in Finland have been overwhelmingly positive.
“Time savings have been the biggest benefit. Essentially, we’re giving cleaning companies and managers their time back.”
The service is designed to integrate easily into cleaning companies’ operations. It uses the same familiar products and ensures cleaners always have clean, intact and hygienic textiles at hand. “One of our test customers received positive feedback from their end customer about the improved cleaning quality. They didn’t change anything except the textiles and the service itself,” Kilickap notes.


Time better spent elsewhere
Lindström is first launching the service in Finland, with plans to expand to Europe and Asia wherever the company has laundry facilities, says Sami Sinkko, Director, Service Concepts at Lindström.
The service allows large cleaning and facility management companies, as well as in-house cleaning teams in hospitals or hotels, to stay focused on their core operations.
Sami Sinkko, Director, Service Concepts at Lindström.
The Cleaning Textiles Service fits seamlessly with Lindström’s other services. The cleaning textiles are picked up and dropped off with mats, towel rolls and workwear, making the service efficient and cost-effective.
“And, of course, it’s also available as a standalone service,” Sinkko adds.
Looking ahead, Lindström is exploring opportunities to offer the service to industries with stricter hygiene needs, such as food and beverage or pharmaceuticals. Catering to small cleaning companies is another avenue Lindström is eager to explore.
“In the future, we could introduce centralized pick-up and drop-off points for small customers,” says Grava. “But right now, our focus is on helping larger customers take advantage of the service.”
Sinkko encourages cleaning companies to reflect on how much time and resources go into handling textiles today and how that time could be better spent elsewhere.
The feedback from our test customers has been extremely positive. We can’t wait to see more companies benefit from it.
Sami Sinkko, Director, Service Concepts at Lindström.